Thanks all.
Being a Big 12 homer paid off this year.
I have never done fantasy football, but have seen how it significantly changes the way sportsmen view "their" teams very differently. In the old days most would root for their closest NFL team, as generally they became your favorite. Fantasy football or rotisserie baseball gets people to root for their assembled teams, thus becoming stat watchers, and more interested in other games, perhaps not for the game, but how may yards did "my" receiver go for, or how many hits did my first baseman get tonight.
I have never ever rooted for Texas Tech in any form or fashion until I finally learned about the "scenario" feature on the Yahoo bracket. Kenton or npaden would state categorically that so many were still in it, and I chalked it up to them being statistical whizzes. When I realized how few had Tech advancing, and I had rolled the dice to get them to the championship game, I found myself pulling for the upsets to get them home (and me the really cool Orion cooler).
From now on, my drinks will be colder, my meat fresher, and all outdoors adventures will be just a bit more colorful with a new Red/Black (Texas Tech colors) Orion in the SUV.
Huge thanks to Big Fin, and to Orion