noharleyyet
Well-known member
Moral marketing is probably a better term, simply because woke capitalism seems to only encompass the left, the NRA debacle, our last presidential election (both sides), Fox News, etc all demonstrate that moral outrage in general is being harnessed to generate value. This is nothing new... think Mad Men.
At this point if you read or see something that gets your goat, you have to step back and try to figure out how someone is trying to capitalize on your feelings before you do anything.
Ironically, although not really, this is the first thing we teach people with regard to cyber security. Hackers have exploited social science to predict your response and many phishing attacks rely your fear to get you to click something malicious. If an email elicits an emotion and prompts an actions, it’s probably malicious.
Are you questioning the sincerity of attractive Danish model friend requests? Dang it....


