Sure influencers are bad, for a variety of reasons. But in the end, its public land isn't it? People are not breaking any laws going there if they can figure out where it is. With how popular outdoor sports are getting, just a matter of time for anywhere really.
I've had enough run-ins with inbred hicks from little podunk towns trying to threaten me off crown land here in Canada that I have every right to be on, that I really have no patience with people trying to claim public land as 'their own' or 'locals only'.
I completely agree with you on locals thinking they own the place. Same way that those who lease crown land have to allow reasonable access to their leases but I've always been told to get bent. The worst answers I've had with regards to hunting access has been about access to leased crown land. This is OUR land that is being controlled by greedy lease holders who have been essentially controlling crown land for decades for essentially peanuts. I've also had locals try, and sometimes succeed, in pushing me off of public land. Either pretending it's private or just by being aggressive or threatening.
On the other hand, most of those influencers generate revenue from their posts/videos and I highly doubt any of them have permits to film/picture the public land they are on. These permits generate revenue, small and sometimes insignificant, but it's something at least. They are not only ruining your spot, but they're making money in the process of doing so, and are doing it off of our backs. That, I have a huge problem with.
If people want to discover my spot and use it as much as they want, more power to them. But for some POS influencer to ruin my spot by attracting people who would've never found the spot in the first place, that I have issues with. Our public lands have been seeing more use than ever. Trails are f'ed, more garbage, etc. These influencers are irresponsibly bringing in more people on the landscape without giving them the proper etiquette to do it.
Also, they're bringing in some people who are in it for the wrong reasons. Everyone wants to post big bucks and fish online with ridiculous hashtags. #Kuiu and #Vortex don't care that you shot a basket buck, but they sure thank you for promoting them, no matter how insignificant your help was. I just feel that certain people are in if for the wrong reasons, then again, who am I to say what is a "good" reason to hunt.