The Zeiss Terra is the bottom of the line in my opinion. They replaced the Conquest 3 X 9 with the Terra, I believe. I would say it is about par with a Leupold Vari-X II or a Nikon Pro. Cabelas usually sells them for about $399.
Should be a decent scope, but it is not the "best".
I put one on my wife's .270 last year. It's ok but I don't like it nearly as well as my Vari-X II. I expect I'll replace it within the next year and sell it.